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Massage therapists are naturally nurturing, intuitive individuals. They dedicate their careers to helping others release pain and get their bodies back into balance. However, if a massage therapist doesn’t take great care to avoid it, they may be on a path toward the opposite effect on their own health.

Remember, you best serve your clients by putting yourself first. It’s hard to give a great treatment if you feel run down or have aches of your own. Hours of performing massage therapy can take a toll on the body. Prevent injury or weariness by following these simple steps:


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A recent fad has been sweeping the country: ionic foot detoxes. You may not recognize the name, but you probably have seen the infomercials about foot patches or foot baths that pull all the toxins out of your body through your feet, leaving you with a patch or bath full of brown liquid (aka the toxins). But is it all just a scam? Or is there actual scientific proof to support these claims?

I decided to try it out for myself with Pacific College Alumna and Oncology Specialist Christine Adamo, LAc, and see for myself what the scoop is all about. Christine is a supporter of “true” ionic detoxes and uses them in her practice, particularly with her cancer patients to help with the side effects of chemotherapy.


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If you’re a practicing massage therapist, you probably have your hands full (no pun intended!). You have your website up, your business cards created, and you might even be on social media. Many practitioners ask the question “To blog or not to blog?”. The answer might surprise you. If you can’t commit the time to update a blog at least a couple times a month, it might be better to let the blogging train pass. When blogs go quite for long periods of time it can reflect poorly on your business. That being said, it should also be noted that for a blog to be successful, it’s not necessary to write a post every day, or even every week. When content is well-written and unique, it can be an excellent way to build awareness of your practice and help optimize your search engine rankings.

Posts should be engaging and informative. If you can build enough quality content, readers will look forward to your posts even if they are infrequent. So, what makes a great massage blog? What will keep readers engaged and give them the urge to return to your site (and your practice)?


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“Always say “yes” to the present moment. Surrender to what is. Say “yes” to life — and see how life suddenly starts working for you rather than against you.”
― Eckhart Tolle

 


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You graduate with your acupuncture or massage therapy degree and are ready to take on the world. You are skilled and enthusiastic to make a name (and some money) for yourself in a career that helps people to feel great. But how do you put your education into practice? What steps do you need to take now that you’re out of school and in the workforce? How do you get clients in the door (and keep them coming back)? Pacific College is here to help you flourish even after you leave our campus. Here are a few tips to get you started.

Set up your website. Think of your website as the first sign that you’re opening shop. It should be created before you ever open your doors. A website will lend you credibility. A prospective patient browsing your website has the opportunity to get a feel for who you are before they even meet you in person. The quality of your website can make the difference between a “just looking” patient and a getting an appointment. Having a website provides you with the space that a brochure, business card, or a newspaper ad cannot. When people are shopping for a practitioner online, the more information they can access about you and how you practice, the better. We’ve talked about this a bit before here, in our article “12 Reasons You Need a Website”   The National Certification Commission for Acupuncture and Oriental Medicine (NCCAOM) provides free websites for diplomats at http://www.nccaomdiplomates.com/


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